40+ Figma Statistics Designers Wish They Knew Before [2025]
Figma is taking the design world by storm, holding a 40.65% market share and revolutionizing workflows with real-time collaboration. From skyrocketing revenue to its dominance in tech and creative industries, see why designers and businesses are choosing Figma over the competition.
Do you know what Figma is?
It is a cloud-based collaborative interface design software used to create designs from scratch. This unified platform provides tools for both the complete illustration and prototype.
And with a whopping 40.65% market share, Figma is leading the pack.
And who’s using it the most? -the Americans!
If you’re curious about why Figma is so popular and how it’s transforming design workflows, this collection of stats is here to paint the full picture. Learn about its features and popularity here with us!
Key takeaways
- Figma holds a 40.65% market share in the design software industry, outperforming competitors like Adobe XD and InVision.
- Over 38% of Figma users are based in the U.S., followed by 7% in India.
- Small businesses dominate Figma’s user base, with 44% of users coming from companies with fewer than 50 employees.
- The Information Technology sector leads the pack, with over 12,800 companies using Figma.
- Figma’s revenue skyrocketed from $4 million in 2018 to $700 million by June 2024.
- Its standout features, like real-time collaboration and an easy-to-use free version, are game-changers for designers.
- Figma’s popularity grew by 35% annually, proving its dominance in the design industry.
General Figma statistics
What the Figma fuzz is all about? Figma was valued at $12.50 billion in 2024.
And it is reported that it is growing at the rate of 35% every year.
Statistics suggest Figma is continuously taking market share from Adobe XD, InVission, and Sketch. The current market share of Figma is 40.65%.
It is interesting to note that Figma grew less than 20% in 2018 to almost 60% in 2020.
Figma industry statistics
While looking at the top industries that use Figma, we found that Information Technology and Services is at the first with 19% of customers. It has 12, 842 companies using Figma.
The next one is the Computer Software industry with 10, 097 companies utilizing Figma.
These industries are way ahead of the rest of the major industries with Marketing and Advertising coming at the third position with 4,221 companies.
Here is the detailed list for the companies using Figma by industry:
| Industry | Number of Companies Using Figma |
| Information Technology and Services | 12,842 |
| Computer Software | 10,097 |
| Marketing and Advertising | 4,221 |
| Internet | 4,212 |
| Financial Services | 3,164 |
| Design | 1,732 |
| Retail | 1,381 |
| Higher Education | 1,112 |
| Health, Wellness, and Fitness | 988 |
| Education Management | 976 |
Who's using Figma? Top demographics revealed
Companies with less than 50 employees use Figma the most (44%).
And the middle sized companies with 100 to less than a thousand employees account for 42% of Figma users.
Only 13% of the larger companies use Figma.
Which countries utilize Figma the most? Let’s get into numbers in detail:
| Country | Number of companies using Figma |
| US | 25,746 |
| India | 4,452 |
| UK | 4,382 |
| France | 2,940 |
| Canada | 2,773 |
| Brazil | 2,661 |
| Germany | 2,486 |
| Australia | 1,585 |
| Spain | 1,120 |
| Netherlands | 1,033 |
- America has 38% of the total Figma customers, ranking #1.
- India ranks second with 7% of them using Figma.
- It is closely followed by the UK with 4,382 companies using Figma.
Top competitors and alternatives of Figma
The top #3 competitors of Figma are Adobe Premiere pro CC, Adobe XD, and the InVision.
The market share of Adobe Premiere Pro CC is 20.47% with 13,838 customers spread across 10 countries. While Figma has 27,478 customers in those 10 countries.
Adobe XD has 13.54% of market share and 9,151 customers.
Here’s a list of top competitors of Figma with their domain and market share for you reference:
| Technology | Domains | Market Share (Est.) |
| Adobe Premiere Pro CC | 13,838 | 20.47% |
| Adobe XD | 9,151 | 13.54% |
| InVision | 5,140 | 7.60% |
| LinkNow Media | 2,354 | 3.48% |
| Adobe Fireworks | 1,528 | 2.26% |
| AutoDesk Fusion 360 | 1,084 | 1.60% |
| Mural | 1,048 | 1.55% |
| Axure RP | 819 | 1.21% |
| Avocode | 589 | 0.87% |
| Atomic | 567 | 0.84% |
| Mockingbird | 469 | 0.69% |
| Beautiful.AI | 414 | 0.61% |
| Zeroheight | 396 | 0.59% |
| UXPin | 378 | 0.56% |
| Brand AI | 346 | 0.51% |
| Adobe Photoshop Lightroom CC | 237 | 0.35% |
| Justinmind | 218 | 0.32% |
| SimScale | 205 | 0.30% |
| Adobe Dimension CC | 174 | 0.26% |
| Adobe Discover | 169 | 0.25% |
Figma Revenue and Growth Statistics
According to data, Figma made revenue of $700 million as of June 2024.
It saw a significant growth from $425 million in 2022 to $615 million in 2023.
Below we have enlisted revenue growth rate of Figma since it’s starting in 2018:
| Year | Revenue |
| 2018 | $4M |
| 2019 | $25M |
| 2020 | $75M |
| 2021 | $210M |
| 2022 | $425M |
| 2023 | $615M |
| June 2024 | $700M |
Key features driving Figma’s popularity
Keep reading if you are wondering, why do designers love Figma? What makes it stand out?
Users reviewed that Figma has replaced their file-based, siloed and static experience with real-time, collaborative, whiteboard-like experience.
According to study, Figma’s free version equipped with a short implementation cycle has played a big role in attracting customers.
Also the variety it provides with connecting product managers, brand designers, engineers and UX writers.
Conclusion
Figma isn’t just another design tool—it’s a platform that redefines how teams collaborate and create. Its meteoric rise in revenue and user adoption highlights its unmatched value in the design world. With features that streamline workflows and a user base that spans industries and geographies, Figma continues to set the standard for modern design. Whether you’re part of a startup or a Fortune 500 company, it’s clear that Figma is here to stay.
FAQs
What makes Figma different from other design tools?
Figma stands out for its real-time collaboration, cloud-based platform, and accessibility. Unlike traditional software, it allows teams to work simultaneously on the same file without version control headaches. Its free version also attracts a wide range of users, from freelancers to large enterprises.
Which industries use Figma the most?
The Information Technology and Services industry leads the way, followed by Computer Software and Marketing and Advertising. These sectors rely on Figma for creating prototypes, designs, and seamless team collaboration.
How does Figma generate revenue?
Figma primarily earns revenue through its subscription-based pricing model, offering paid plans for teams and enterprises. Its growth has been impressive, reaching $700 million in revenue by June 2024.
Is Figma suitable for beginners?
Yes, Figma is user-friendly and offers an intuitive interface, making it ideal for beginners. The free version provides all the basic tools needed to get started with design and prototyping.
How has Figma impacted remote work?
Figma’s cloud-based collaboration tools make it a perfect fit for remote teams. It allows designers, product managers, and developers to collaborate in real time, regardless of location, fostering productivity and efficiency.
Who are Figma’s main competitors?
Figma’s top competitors include Adobe XD, InVision, and Sketch. However, Figma’s unique features, such as real-time editing and ease of use, give it a significant edge in the market.
How does Figma support collaboration?
Figma enables real-time editing, commenting, and sharing, making it easy for teams to work together on designs. Its ability to connect product managers, designers, and developers creates a truly collaborative environment.
Can large enterprises benefit from Figma?
Absolutely! While Figma is popular among smaller companies, large enterprises like Microsoft and Google also use it extensively, thanks to its scalable features and robust performance.
Sources
- Enlyft. Companies using Figma
- Sacra. Figma
- 6sense. Figma market share
- 6sense. Figma Vs Adobe Premiere Pro CC : In-Depth Comparison
- 6sense. Figma Vs Adobe XD : In-Depth Comparison
Manisha is a Data-Driven Marketing Expert who turns numbers into narratives and ad clicks into conversions. With a passion for performance marketing and a sharp eye for analytics, she helps brands cut through the noise and maximize their impact in the digital space.
Digital Growth Manager at Cropink
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