Social Media
Daily social media usage continues to rise, with users spending an average of 2 hours and 31 minutes per day. From TikTok’s 52-minute daily usage to Gen Z’s 4-hour screen time, this report breaks down platform trends, habits, and age-based engagement data.
With over 1.5 billion users and average daily usage reaching 90 minutes, TikTok continues to shape how people shop, engage, and follow trends. This breakdown covers user growth, engagement rates, e-commerce impact, influencer ROI, and ad performance data.
Social media continues to shape behavior, shopping, and marketing worldwide. With 5.22 billion active users and an average daily usage of 143 minutes, these social media statistics break down platform trends, user habits, and influencer growth shaping modern digital strategies.
Snapchat statistics show the platform reaching 850 million monthly users, 443 million daily active users, and over 300 million people using AR daily. This breakdown covers user demographics, global growth, ad spending data, and revenue trends.
With 70% of carts abandoned, you're losing sales—but social media retargeting can recover 26% and boost brand recall by 57%. Discover 9 powerful strategies to win back visitors, increase conversions, and stay top of mind in 2026.
Over 5.17 billion people—63.7% of the world—use social media. In 2026, success means more than just showing up. Discover how AI-driven targeting, smart segmentation, and trust-building strategies can help you connect with the right audience and boost ROI.
Gen Z is online 4.5 hours a day, and they’re not just scrolling. TikTok, Instagram, and YouTube dominate, while video, AI, and social commerce drive their experience.
In 2026, 89% of businesses are using social media videos to grow faster—especially on Instagram, TikTok, and LinkedIn. Discover why short-form videos offer the highest ROI and how video posts on Facebook reach 135% more users than photos.
Discover the biggest social media shifts of 2026—where AI powers everything, video rules the web (82% of traffic!), and social commerce breaks $100B. Plus, why micro-influencers now deliver $1,000 returns from just $50 in products.
Who’s really ruling social media in 2026? From Ronaldo’s 816M followers to MrBeast’s YouTube takeover, this updated list reveals the top 25 most followed accounts—across platforms and industries. Forget outdated rankings—see who’s dominating right now.
Discover jaw-dropping Meta stats in 2026—from 3.98B monthly users and $1.585T market cap to $160B in ad revenue. Get insights on Facebook, WhatsApp, the metaverse, and more.
TikTok users spend an average of 34 hours a month on the app—almost a full-time job. With 19 daily check-ins and 11-minute sessions, are we just scrolling... or spiraling? Discover how much time we really spend on TikTok—and why it matters.
74% of diners choose where to eat based on social media—and 22% return because of it. Discover the 2026 restaurant social media stats that turn likes into loyal customers.
TikTok is more than just viral trends—it pulled in $14.15B in 2024 revenue, with ad earnings set to hit $33.1B in 2025. Discover how it stacks up against YouTube and Instagram, and why a US ban could shake up billions.
With over 4.6 billion users in 2024, social media is more present than ever—but at what cost? Discover how platforms impact mental health, from rising anxiety and depression to sleep disruption and loneliness.
Discover the latest social media selling statistics, from conversion rates to platform performance. Learn how brands use social selling to increase revenue!
Discover the latest social media hacking statistics, including breach rates, most targeted platforms, and how to protect your accounts from cyber threats.
See the most popular social media platforms in 2026! We rank the top 35 by users, features, and trends. Find out which platforms dominate today!
Ever feel distracted by social media? You're not alone. Check out the latest stats on how social media impacts productivity, focus, and mental well-being.
Is social media taking over our lives? Discover the latest statistics on social media addiction, screen time habits, and its impact on mental health.
Millennials are spending over two hours daily on social media, but their habits are shifting fast. Short-form videos, influencers, and interactive content now dominate, while traditional platforms fade. See where they’re really engaging in 2026.
Discover 100+ powerful social media for business stats, including how 96% of small businesses rely on it, users spend 143 minutes daily, and ad spend has soared 140% since 2019. See why over 5 billion people can't look away—and how your brand can stand out.
Social media at work is a double-edged sword—it can boost engagement or drain productivity. With 77% of employees using it on the clock and businesses leveraging it for recruitment, finding the right balance is key.
Social media campaigns can make or break a brand’s online presence. From choosing the right platform to crafting engaging content and analyzing results, see what it takes to create campaigns that capture attention and drive real impact.
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